AlphaApps partners with Al Tayer Motors to boost operational efficiency and sales.
Al Tayer Motors was established in 1982 and represents major European and American automobile manufacturers - Ford, Lincoln, Ferrari, Maserati, Jaguar, Land Rover and Ford Trucks across the UAE.
With a growing network of sales, service, and parts centres across Dubai, Sharjah, Ras Al Khaimah, and Fujairah, the dedicated team of more than 3000 professionals is committed to improving customer satisfaction.
The new automotive buyer
The company aimed to seamlessly integrate online and offline interactions, envisioning an effective omni-channel strategy to leverage customer data and deliver a unified journey.
This transformation calls for automotive dealerships to adopt strategies that meet evolving consumer preferences across all channels.
Recognizing the need to elevate operational prowess in response to dynamic developments, Al Tayer embarked on a comprehensive digitisation of its operations.
Key Objectives
Optimise dealership operations from the ground up, including quality assurance processes.
Create a seamless, fully integrated buying journey to improve experience and reduce potential deal losses.
Increase test drive and service booking numbers through more efficient customer flow.
Boost overall conversion rates and encourage insurance policy renewals as part of a connected ownership experience.
We adopted an integrated approach to address the core aspects of automotive retail. The goal was to ensure a comprehensive and streamlined user experience.
Facilitating a stable and interconnected dealership
An all-in-one app that delivers real-time booking updates, service details, transparent pricing, personalised offers, and flexible payment options.
Two-way communication for clean customer information.
Powerful marketing automation and segmentation tools for targeted outreach.
E-Commerce module for enhanced revenue opportunities.
Online Trade-Ins bidding solution
A convenient solution for automotive dealers to easily connect with car traders for online bidding and trade-in request viewing.
Complete trade-ins process management.
Multilingual support (Arabic / English).
Streamlined trader communication via a single dashboard.
Insurance sales automation platform
A centralised platform that streamlines insurance-related processes, making it more efficient for customers to consider insurance options. Facilitates a smoother decision-making process.
Automated ticket management, reminders, and follow-up.
Multiple stages for streamlined insurance processes.
Customer data cleansing for accuracy.
Service Center QA application
An application for the QA team to evaluate the performance and service quality on serviced cars.
Improved efficiency and accuracy of quality service audits.
Insights on best performing workshop.
Insights on historical data from the backend system.
Reporting tool
Customisable and interactive, this tool can be configured based on the dealer data, requirements and preferred layout.
Data collection and storage in a centralized data warehouse.
Enhanced efficiency and precision in business decision-making.
Reduced report preparation time.
Optimised performance across different channels
" Our partnership with Al Tayer was a valuable learning experience. It went beyond just technology and showed us the value of smoothing out processes right from the beginning. We learned how to take care of all the little details. Looking ahead, our automotive team is excited about embracing more challenges."
"Mandala gave our brand new identity that truly resonates with our audience. The rebrand not only elevated our presence but also helped us secure investor confidence and funding!"
Priya.s
CMO of Canne Cosmetics
$11.5M
Series A Raised
"Mandala gave our brand new identity that truly resonates with our audience. The rebrand not only elevated our presence but also helped us secure investor confidence and funding!"
Priya.s
CMO of Canne Cosmetics
$11.5M
Series A Raised
Customars feedback After app overhaul
